Mango man logo.jpg

About

First Presbyterian Church is launching a nationwide campaign, Dan the Mango Man, to raise money to grow mango plants in Madagascar to help end hunger. Capstone Agency created a comprehensive marketing plan for the organization to give to other organizations and cities interested in starting up the campaign in their community. The marketing plan included a branding guide, communication plan, press releases, media pitches and other tactical deliverables needed to launch the campaign.